INTRUST Bank Arena Advances to a #2 Social Media Ranking Among Mid-Size Venues
The SMG-managed INTRUST Bank Arena moved up three notches to advance to a #2 ranking among mid-size venues in the most recent edition of the Venues Today Social Media Power 100 Chart, released in their February issue. The chart ranks venues' social media reach using a number of publicly available data points among Facebook, Twitter, Foursquare and Instagram. The February chart placed more weight on photo and video sharing as they are becoming stronger tools for concert marketers.
“Creating new ways to stay interactive and relevant on our social media platforms has been a blast,” said SMG Director of Sales & Marketing, Christine Pileckas. “We love finding new ways to engage our fans and excite them about the events coming to INTRUST Bank Arena. Achieving a #2 ranking is a result of our entire marketing team’s passion about what we do and dedication to creating the best experience possible for our fans.”
Venues Today prequalifies more than 400 venues for consideration and weights scores for venue size and market size. This chart uses a weighted ranking curve so readers can quickly compare engagement within their own size category. INTRUST Bank Arena falls in the 10,001 to 15,000 capacity category and ranked 2nd within the category. Leading the rankings in this category is Red Rocks Amphitheatre (Denver).
To read more about the Social Media Power 100 Chart methodology for creating the chart, or to view the full list, visit www.venuestoday.com/smp100.
Visit www.intrustbankarena.com to stay connected with INTRUST Bank Arena on social media through Facebook, Twitter, Pinterest, Instagram, Foursquare and our iPhone and Android mobile apps.